Please share this - be social!
Tweet Facebook Linkedin Pinterest
I don't have a huge amount of Assos jerseys on the site at present but given the obvious impact they have had on the cycle clothing industry over the years that is really something that I should address.
Curiously Assos have never really made a concentrated effort to publicise their brand via a professional road team, the longest association with the pros being their sponsorship of the Suisse National Team.
With both Assos and Castelli both claiming to have invented the Lycra shorts first on their brand's history pages, I'd really love to know which one was first! Maybe neither of them? I suspect we'll never know!
Website: Assos